Internal Customer Service
Quantum's research indicates that the most effective means for improving ICS is to establish an ICS culture based on best-practice ICS principles.
The key to developing a strong ICS culture across your organisation is to have an effective Internal Communications Strategy.
A sound internal communications strategy can improve ICS by:
- Improving staff understanding of and response to each others' needs
- Creating a workplace where all employees are working towards the same goals, by the same rules
- Encouraging a sense of belonging. Staff are privy to what is going on and therefore share a common ground
- Reducing the ambiguity of messages or ideas that have the potential for workplace conflict
- Promoting a clear, shared understanding of any change process
- Motivating performance by linking individual and team efforts with the "bigger picture"
Quantum's paper on improving ICS outlines:
- Best-practice ICS principles
- How to develop an ICS Action Plan
- How to develop an Internal Communications Strategy
Download the full version of this research paper.

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Engagement | Culture | Effectiveness